I hadn’t set foot in the store for three years. Yet the welcome I received felt like a homecoming. But I’m getting ahead of myself… Nine years ago, back when my husband and I lived in Boston, we bought our wedding rings at
Check out this book: “Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000: Running a Business in Today's Consumer-Driven World” by Pete Blackshaw It’s an easy-read for anyone who wants a refresher or an overview on customer word of mouth. I’m always
Currently, I’m working with a client on reviewing customer databases, a.k.a. CRM (customer relationship management) systems. Right now, we’re investigating Sugar CRM. They offered me a 30-day trial of the software (a terrific idea to offer potential customers--a trial of your product or service) to poke around and see how this product would fit my client’s needs. Any type
Yesterday I went to my jeweler (Kosmima, Chestnut Hill, MA) to pick up a watch he was repairing. The owner/jeweler is great. His name is Pano and he is from Greece. He designs much of the jewelry he sells and is really nice and easy to get along with. My husband and I got our wedding rings from him and have
Today I got a call from the bank that holds my business accounts - Citizen's Bank. I signed up for the account earlier this year in the local branch. They certainly made an effort to make me feel comfortable banking with them (even though my personal accounts are with a different bank). They introduced to me to various personnel and said to





